- To be the Market leader and the Nr 1 Full Concept Supplier within the Play & Leisure segment.
- To strive to become the customer’s obvious and first choice through innovation, quality and safety.
- Through acquisitions and organic growth build up a profitable organization who will be the Market leader within the Play & Leisure segment.
- Through innovation and quality we create profitablity to our customers.
CORE VALUES TOWARDS OUR EMPLOYEES AND CUSTOMERS:
- Honesty and integrity, respect and care for others, openness and cooperation, individual and shared responsibility, passion and purpose in everything we do, commitment, loyalty, efficiency, reliability are our core values towards our employees and customers in the day-to-day business.